Contributors
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Ilise Benun
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Susan Carr
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Jen Charron
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Rick Colson
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Blake Discher
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Karen D'Silva
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Katherine Hennessy
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Judy Herrmann
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Charles Hively
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Cedric Hohnstadt
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Jon Hornstein
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Jennifer Kilberg
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Isaac Knox
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Angela Kryhul
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Lou Lesko
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Ross MacDonald
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Tiffany Meyers
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Jenny Millar
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Gail Mooney
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Maria Piscopo
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Carolyn Potts
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Ethan G. Salwen
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Ian Summers
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Mary Virginia Swanson
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Thomas Veith
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Linda Whitehead
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Juliette Wolf-Robin
Linda Whitehead
Principal, Zuz Marketing
Linda J. Whitehead is a passionate senior marketing professional with over 25 years of marketing, communications and brand building experience at executive level. With a diverse and well-rounded background in both B2C and B2B marketing, Linda has a proven track record of devising and deploying profitable, measurable marketing strategies and creating effective, inventive solutions to business challenges.
Throughout her career on both agency and client sides, she has frequently commissioned photographers, illustrators and graphic artists. As former VP Marketing at ADBASE, she thoroughly understands the needs of both artists and buyers, and continues to work with ADBASE to provide meaningful content for their clients.
Through Zuz Marketing, Linda creates innovative marketing programs for small to medium sized businesses, specializing in all aspects of online marketing.
Linda graduated with an Honors diploma in Fashion Merchandising and also studied Marketing and International Marketing at York University in Toronto. She is a recent Honors graduate (top of the class) of the Canadian Marketing Association's "Advanced Marketing" certificate program so is up to date on all the latest marketing trends, theories and practices.
Check out Linda's blog at lindawhitehead.ca for her candid thoughts on online and social media marketing, with the occasional rant on parallel parking and informative posts on the benefits of red wine and red shoes! Watch out for her upcoming website www.zuzmarketing.ca
Additional: ADBASE Partner Page
Insight Contributions
| Jul 2009 | How to Decide if you Need a Rep |
| May 2009 | When to Consult a Consultant |
| Mar 2009 | Smart Marketing in a Recession |
| Oct 2008 | Your Marketing Plan: An Online Workshop |
| Oct 2008 | Make Time to Market |
| May 2008 | Building an Opt-in List |
| Mar 2008 | How to Achieve a Plan That Works: 10 Rules For Success |
| Jan 2008 | How to Create a Promotional Plan |
| Dec 2007 | How to Create a Marketing Plan That Works |
| Nov 2007 | Branding Strategy: Your Blueprint for Business Growth |
| Sep 2007 | Branding: A Critical Part of Your Success |