Charles Hively

Principal, 3x3 Magazine

Hively's career began in Austin, Texas where he worked at a number of agencies as well as developing a freelance illustration practice. He went on to co-found his first advertising agency, Hively van Hulsteyn & Femat. Moving to Houston he again worked at a number of advertising agencies where he served as Vice President, Creative Director before co-founding The Hively Agency in 1985. He was responsible for the record-breaking campaign, "6 grams of fat or less" for Subway Sandwiches. Moving to New York in 1999, Hively served as Vice President, Creative Director at the former Long Haymes Carr and the B2B agency Greco Ethridge Group before joining Graphis magazine as co-publisher. In 2003, Hively designed and published the first issue of 3x3, The Magazine of Contemporary Illustration; in 2006 he purchased an existing magazine, Creative Convocation, renamed and redesigned it as Creative Quarterly. And in 2007 he launched a spin-off of 3x3, VOIR, which features artist's studios from all over the world.

Hively was named Adweek magazine's first All-Southwest Art Director and in 1989, Hively's agency was marked by the magazine as one of the hot shops to watch in America. Hively has received acknowledgement for his creativity from the New York Art Director's Club, The One Show, including a Gold Pencil, the Clios, The Advertising Club of New York, AIGA, Communication Arts magazine and The American Advertising Federation. Most recently his work has received awards from HOW Magazine's International Design Awards 2007, Applied Arts Design Annual, and his cover design for 3x3 was a finalist in this year's Society of Publication Designers Annual. His work can be found in the AIGA Archive.

Hively has been invited to judge Communication Arts Photography Annual, the American Advertising Federation awards, the Clios as well as being a featured speaker on college campuses, at the RGD: Design Thinkers, Toronto and as a featured speaker at Illustrative Berlin in 2007.

Charles's Posts

Jul 2008 Promote Thyself Article